[ about ]
Hailing from Connecticut, Alison (Ali) Kriscenski lived in Europe for nearly a decade and led the global communication efforts of the Forest Stewardship Council (FSC) as Marketing + Communications Director. She returned to New England, and established VERJE Marketing + Strategy, a strategic marketing firm bringing the benefits of new media to small businesses + sustainable organizations. She also served as Marketing + Business Development Director for LEESER Architecture, an internationally acclaimed studio in NYC known as a pioneer in design that specializes in the inclusion of new media and digital technologies in architecture.
With a wide variety of interests, Ali utilizes her academic background in mixed-media art, environmental science and sustainable design in her communications work. Most frequently, these endeavors are along the human-nature interface where her diverse knowledge and skills are invested in our most pressing global issues.
Prior to FSC, Ali led the editorial team of the sustainable design journal Inhabitat where she contributed trend-spotting articles on green building, transportation, and technology. As a freelance consultant, Ali has supported clients in the US and Europe to develop successful websites and social media strategies. As a content writer, she built a suite of evergreen, traffic-generating blogs for Yahoo and b5media. Prior to her career in communications, Ali was the hands-on lead of Fables Design + Build bringing specialty interior finish work to residential renovation projects across New England.
Ali's multi-disciplinary approach is reflected in her academic success which has included Magna Cum Laude honors from University of Connecticut where she studied art and art history. Her graduate work in environmental science at Antioch New England included field studies in the Amazon, Galapagos Islands, Mississippi River corridor and New England coast. She fused her passion for ecology and the built environment with a Master's Certificate in Sustainable Design from Boston Architectural College, where she recently completed a Master of Design Studies.
Ali has worked and volunteered extensively with numerous non-profit organizations including Atlantic White Shark Conservancy, MetaArts / Judy Dworin Performance Project, Peacetrain Foundation / New England Fiddle Fest, Historic Boulder Preservation Society, Student Environmental Action Coalition, Fidelco Guide Dog Foundation, Green Building Institute, and Habitat for Humanity. Outside of work, she can be found enjoying many hobbies like snowboarding, hiking, kayaking, painting, photography, cooking and listening to great music.