In Galapagos, Business is Delicate Balance

Ecotourism is big business but one that is not always as green as it may seem. Real ecotourism isn’t just about visiting beautiful natural places - it is much more complex and affects ecology, economy and cultural aspects of the tourist destinations.

One of the pioneers of responsible tourism has just been recognized by the Municipality of Puerto Ayora (the biggest town in the Galapagos Islands) for commitment to the preservation and conservation of the Galapagos archipelago and commitment to the welfare of the Galapagos community. Sven Lindblad, of Lindblad Expeditions, received the conservation award this week and announced a new initiative to further the sustainable commitment of his ecotourism business.

Linblad Expeditions has been bringing tours to the Galapagos since 1967, and working as an example of sustainable tourism in the region. Part of the Linblad experience was access to education about the unique natural wonder of the Galapagos - visitors gained insight into conservation efforts. The company also started the Galapagos Conservation Fund raising over $4 million to protect the Galapagos National Park and Marine Reserve. Linblad has also invested in social initiatives like FUNDECA (Fundacion de Artesanos Ecuatorianos) an initiative to support local artisans.

While many of us daydream of romantic lifestyles like heading a tourism company in one of the world’s most unique natural areas, the reality is that doing it with the earth in mind is a serious undertaking. Lindblad Expeditions has managed to build a business based on environmental stewardship - a feat that is rooted in real-world issues. Read more about how Lindblad balances business and environment at GreenBiz, Sven Lindblad Receives Major Conservation Award