Enterprise Rent-a-Car Will Offer Carbon Offset Option, and Match Your Purchase
Tuesday, December 4, 2007 at 08:47AM Travel is inevitable sometimes, especially for business. A new initiative from Enterprise Rent-A-Car is making the business trip by car a little greener, actually carbon neutral. Enterprise has teamed up with TerraPass to help customers offset their car rental. This is a huge step - the Enterprise fleet is over a million autos. What’s more is that Enterprise will match the carbon offsets purchased by customers dollar for dollar (up to $1 million).
The idea is not without its irony of course. Offsetting car rental is theoretically like taking cars off the road, the exact opposite of what the nation’s largest car-rental company does. They like ‘em fueled and running. But the move just acknowledges the need for businesses to find a greener path to their bottom line.
What do you think of carbon offsets? Would you pay an extra buck to offset your car rental?
Read the full story ‘Nothing But Green Skies’ at Inc.
Via TreeHugger